Need web design in Perth? Need a Perth website design evaluation? We can help! Your website’s design could have some critical problems that could be costing your company a lot of money. Read on for some important info:
If you have a Perth business, your website can be a goldmine. It can help you attract new customers, talk to existing customers, attract top-notch talent, and help you build your brand. If your Perth website is ineffective, though, it could hurt your business, rather than be a credit to it. Here are some mistakes many Perth businesses make with web design.
1. Slow Loading Website
Today’s web browsers have a really short attention span. If someone Googles a product or service and you’re lucky enough to have top SEO rankings and have that visitor sent to your site but it takes eons to load, guess what? Your visitor will very likely hit the ‘back’ button and go and look at search engine ranking #2. Website design elements that can slow a site down won’t do you much good, no matter how impressive and gorgeous it looks once it finally loads. Maybe the current flash intro on your site (or some other slow-loading element) is turning your clients and prospects ‘off’.
2. Poor Navigation
Can your customers and potential customers find what they want easily on your site? Poor navigation is one of the top reasons people don’t buy from a site online. If they can’t find what they’re looking for on your Perth website’s design, it won’t be long before they just give up. Navigation has to be clear, easy, and purposeful.
3. Lack of Visitor Capture
If you’ve got a well-indexed, great-looking and fast-loading site with clear navigation, strong copywriting, and magnificent overall design elements, you think you’re golden. Right? Not necessarily! Not all clients want to buy today. Some buyers need a longer sales cycle. You need to try to capture their information so that you have an opportunity to continue that sales cycle with them. Capturing their details through permission marketing techniques could help you maximise the potential of more visitors (repeat and first-time!)
Call or email Oracle Digital. We’ll evaluate your website and help you determine if there are design elements that could make a difference in your online success. We’re helping businesses throughout Perth with web design, SEO, email marketing, domains, and more. Your website could and should be a marketing machine for you. A few minor tweaks could be all it takes.
